Stellar Presentations is a mighty good read
Sometimes those launches would be accomplished at news conferences, but those were expensive and seemed to best suit large companies. Sometimes product introductions would be conducted via media tours where executives and their communications consultants would travel to New York City and Boston where the tech media was originally concentrated.
But over the years, more early-stage companies would introduce their products at conferences, where their products would be viewed and reviewed not just by the press and investors who would most certainly attend; but also by anyone and everyone who cared about technology products and companies. In the tech sector these days, most companies launch in front of their peers at a multitude of product-focused tech conferences held all over the world.
Stellar Presentations – a book excerpt and guest post by Shel Israel
In nearly 30 years, I have watched thousands of these product presentations. I have coached scores of entrepreneurs who have stood on the dais; many of them receiving best of show awards. I have also been the conference reviewer for the media. In short, I was the critic.
Storytelling versus Powerpoints
In all these experiences, I have not yet seen anyone who was as good at it as Steve Jobs was. And that brings me to the warning. As a speaker, I have come to realize that even on my very best day, I will never be as good as Steve Jobs and as a coach, no one I help can ever aspire to eclipse him. You are not Steve Jobs and imitating an original will not take you to where you want to go.
To Be Stellar, Start by Being Yourself
While we are not Steve Jobs, he was also not us. He was always smart enough not to imitate anyone. That is one of the many lessons we can learn from him. There is much we can learn from other speakers, but do not forget that what will make your talk really stellar is more likely to be found inside of you, rather than from someone who took the stage before you.
Copies can be purchased by clicking on this link. Copyright — Distribion, Inc. How to Give Stellar Presentations. We are not Steve Jobs and we should not try to be. Categories: Multi-channel Marketing Tagged: Apple , busines presentations , how to give great presentations , presentation best practices , public speaking , Shel Israel , Stellar Presentations , Steve Jobs.
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The Best Presentation of the Year
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